Rapala VMC USA Appoints New President Travis Tuma After Highest Three-Year Sales Volumes in Company History
Rapala USA is pleased to announce that Travis Tuma, currently VP of Sales and a valued member of the USA Senior Leadership Team, will succeed Marcus Twidale as President of Rapala VMC USA. After four years of highly successful leadership, Twidale will return to Europe in his new role as VP, Rapala Brand and Group Strategic Brand Management, effective January 1st, 2026.
